WASHINGTON D.C.
Federal Market Workshops
FEATURED OFFERING
Federal (VA / DoD) Market Entry
Launch Confirmation Workshop
Identify opportunity, explore required resources and design a simple path to accelerate sustainable partnerships with Federal health systems.
Two (2) hour collaborative sessions focused on stimulating strategic dialogue.
Key Business Questions Answered
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What can I control in statutory pricing determination?
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What is the business opportunity within each account?
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Medical vs pharmacy benefit design?
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Difference between IDN and health plan opportunity?
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How do these health systems define my market basket?
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Analogs of success?
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What resources are required to recognize business opportunity?
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Key points of influence and spillover?
WORKSHOP COMPONENTS
Hour 1 of 2 - Market primer and launch activity review
VA & DOD OVERVIEW
PART I
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Full review of VA & DOD structures, care delivery, drug management and populations
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Customized therpeutic area management review
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Launch activities, associated timelines and strategic imparatives
PART II
EXPLORATORY WHITEBOARD SESSION
Hour 2 of 2 - An interactive exploratory session that establishes brand goals and a tactical blueprint
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Group discussion to generate ideas and craft a feasible strategy for Federal management
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Workshop readout will provide strategic exploration, required resources and next steps
Did you know?
ABOUT FEDERAL
Rich patient populations in VA and DOD, many with service-connected complex comorbidities
Federal makes up the 5th largest national payer market with 20M lives enrolled in VA & DOD
VA is a high control, closed system, DoD is moderate control, open system, similar to a commercial plan
More than 80 VA and DoD Centers of Excellence offering formal & informal study opportunity