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Federal Market Ideation Workshops

Two (2) hour collaborative sessions focused on stimulating strategic dialogue.

Identify opportunity, explore required resources and design a simple path to accelerate sustainable partnerships with Federal health systems. 

Featured Offering

Indian Health Service (IHS)
Customized Ideation Workshop 

Key Business Questions Answered

  • Is IHS too fragmented to manage?

  • What is the IHS account profile?

  • Medical vs pharmacy benefit design?

  • Difference between IHS Federal vs. IHS Tribal opportunity?

  • What does "good" look like for drug and device manufacturers in IHS?

  • Analogs of success?

  • Key points of influence and spillover?

Our Process

  • Step 1 - Remote Kick-off Meeting

  • Step 2 - Revolve Workshop Build​​​

  • Step 3 - Ideation Workshop

  • Step 4 - Remote Read-out / Debrief

Outputs

  • IHS Workshop Readout (PPT)

  • IHS Account Plan (PPT)

  • Supporting Materials (including raw data, workshop materials, etc.) 

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Hour 1 of 2 - A baseline education and market primer 

IHS MARKET OVERVIEW​

PART I

  • Full review of IHS structure, care delivery, drug management and populations 

  • Customized therpeutic area management review and strategic initiatives

PART II

EXPLORATORY WHITEBOARD SESSION

Hour 2 of 2 - An interactive exploratory session that establishes brand goals and a tactical blueprint  

  • Group discussion to generate ideas and craft a feasible strategy for IHS management​

  • Workshop readout will provide strategic exploration, required resources and next steps

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WORKSHOP COMPONENTS

IN GREATER DETAIL

TRIBAL

Cherokee Indian Hospital
Cherokee, NC

Investing in IHS

REPOSITIONING IHS AS A MANAGED ACCOUNT

IHS is tasked with providing quality, comprehensive care to underserved communities - all while respecting tribal sovereignty.

 

Manufacturers have the opportunity to support AI/AN communities through strategic partnerships, but first must learn how to navigate this complex channel, adjust value differentiation and establish trust.

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FEDERAL

Alaska Native Medical Center
Anchorage, AK

Did you know?

ABOUT IHS

The IHS operates a network of hospitals, health centers, and clinics that often serve as the primary source of healthcare for AI/AN

IHS is an objectively large account, with 2.56M lives enrolled and 1.6M active users over the past 12 months 

Health disparities exist in numerous disease states, including diabetes, heart disease, and substance use

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Actively managing this account makes sense for manufacturers currently investing in GPO and IDN accounts​

READY TO TALK?

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